What does like mean on Facebook?

Facebook is a way to let people know that you enjoy it without leaving a comment. Just like a comment, anyone who can see the post can see that you liked it. For example, if you click Like below a friend's video: People who can see the video will be able to see that you liked it.

What do people like on Facebook?

As many as 70.8% of users on Facebook say they use the platform to chat with their loved ones, and 63.6% of them share media, whether that's on their own profiles or elsewhere. This is followed by keeping informed. 58.9% of active Facebook users are on the platform to stay up to date with the latest news and events.

What do likes get you on Facebook?

They serve as social proof

Most of the factors in Facebook's algorithm are invisible to users, but likes are different. Because anyone can see them, likes provide social proof to influence your audience. This makes likes a key part of getting users to engage with your Facebook content.